The Cost of Holding It All.

Over the years, I’ve worn more hats than I can count. Daughter. Mum. Wife. Caregiver. Business owner.

I built a multi award winning wedding planning business, making magic for other people while quietly breaking inside. I taught myself marketing and design while cooking dinner, managing school runs and silently falling apart in the bathroom.

And thread through it all was grief.

My daughter, Willow, is a part of my story that lives in the quiet places. Losing her taught me that some grief doesn't disappear, it just changes how you move through the world. It taught me that life is fragile and that "pushing through" isn't always strength. Sometimes, it's just trauma wearing a different name.

I spent years pouring from an empty cup, convinced I had to hit rock bottom before I was allowed to rest. I believed rest had to be earned.

It took burnout, chronic illness caregiving for my husband and a lot of unlearning to realise that pausing isn’t weakness. It’s survival.

From "Coping" to "Vitality."

Somewhere in the stillness between heartbreak and hope, I realised something important: You cannot think your way out of burnout. You have to feel your way out.

I stopped trying to "fix" myself with big goals and rigid plans. Instead, I started using tiny, ordinary moments to regulate my nervous system.

• A deep breath in the car.

• Green tea in my favorite mug.

• 3 minutes of silence before the next demand.

These weren't just nice moments. They were stress relief tools. They were the small resets that reminded me I still existed underneath the pressure.

Why I Built The U Crew.

I created The U Crew because I know the "Steady Ones" need a place to land.

This is a Digital Wellness Hub built for people who carry a lot. It is not a program. It is not self improvement. It is self return.

I am not here as a guru on a mountain. I am here as a woman who is still in the thick of it, managing business, caregiving and life, but doing it with a new set of tools.

I believe deeply that we’re not meant to carry everything alone. I believe that ordinary joy is a radical act. And I believe that even 3 minutes of stillness can change everything.

Outside of The U Crew, you’ll usually find me:

☕ With a mug of green tea (or almond milk hot chocolate when it’s cold).

🏍️ Watching MotoGP (I never miss a race).

🎬 Watching a movie that involves a love story, a touch of revenge, and ideally a prince. (It’s an odd mix, but it’s mine).

I don’t have it all figured out. But I do know this: You matter. You are human. And you don't have to do this alone.

If you’ve been holding everything together for everyone else, this is your place to fall apart gently and begin again.

Sarah Founder, The U Crew